GWEN FROSTIC: ART & NATURE IN MICHIGAN
The first exhibit in Michigan to showcase Frostic's life and work.
OBJECTIVE
Design, concept, and execute an exhibit to generate awareness within the community and beyond of Frostic's legacy and life's work.
CLIENT
Ferris State Fine Art Gallery
TEAM
Spring 2023 Women in Art History class, Spring DSGN 320 class, and the Ferris State Fine Art Gallery
CONCEPT
Throughout Frostic's life, she faced many physical and societal challenges while establishing herself in the industry. Her life symbolizes growth and change, along with her work showcasing various stages of growth in nature and animals in Michigan.
Emphasizing the change over time during the exhibit execution was key throughout the creative process.
PROMOTIONAL
Translating the concept of growth into other areas was key when creating promotional materials and the opening ceremony program.
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DIDACTICS
Introductory, biography, and quote didactics were created to allow the audience to read more about her life story, get an introduction to the exhibit, and read snippets from her lifetime while observing the art.
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EXTENSION
Channeling Frostic's love for art and nature into a takeaway for the audience continues the experience and allows each individual to plant their own Michigan wildflower seeds.
OPENING CEREMONY
